Social Media Marketing Mistakes
In the daily ins and outs of successful social media marketing, there is plenty of consistency, awesome content, and a fantastic community!
But some people are STILL tripping themselves up, Spamming their ‘friends’ and pushing their product, system, or opportunity, all seemingly without knowing or caring!
Just when I think I’ve finally seen the last of them, another one pops up. The same social media marketing mistakes being made over and over again!
But as a good friend of mine once said, ‘Gotta love a spammer, they need our help‘!
And forgiveness is a virtue, even when repetitious offenses can be annoying.
So I am sure that these are just newbies on the scene, trying to find their way, in light of the ‘training’ they have had in the past.
Training that has been hammered into them ‘Continue telling your friends, family and acquaintances about your product and opportunity, and don’t give up! The timing will be right one day!’.
But when I saw someone spam my Facebook wall for the 5th time today, which initially was under the guise of ‘Have a Beautiful Day Here’s MY LINK’ but today was simply stated ‘CLICK THE LINK’ (yes, they said EXACTLY that), I UN-FRIENDED them, something I had only done once before!
But what was the most annoying part was when I went to look at their profile (we had never even had personal contact, he was probably one of those who had befriended me without so much as a note), he was Proclaiming to be a Social Media Marketing EXPERT!
Well that did it…. where’s that ‘Un-Friend’ button…..
That they would be promoting this behavior as ‘marketing‘, the way things are done, really got my goat.
They were guilty of the number one most common social media marketing MISATKE!
And then there are those that think automating a few friends and messages, they’re ready for the big time!
So in hopes this might catch their attention..
The Three Most Common Social Media Marketing Mistakes:
- SPAM your friend and connections- Send a friend request and include your product, system or opportunity info in the invitation! But if you want to be successful, do NOT do this! Instead, get to know the person first and determine whether they have ANY interesting in being a prospect for you! (The other day I received just such a spammy invitation from someone in the same affiliate program as myself, which told me that they had done so without bothering to check out my profile to find out a bit about me first, or they would have known!)
- DO NOT have your picture on your profile – …. well… NOT! What is even funnier is that I have received SPAM from people who have not even taken the time to put their picture up, or any meaningful description on their profile! Or I’ve seen pictures of product as the profile avatar, and a name something like ‘MakeMoMoney!’ or ‘JuggleJuiceDrink’….. Am I (or ANYONE else) supposed to take that seriously?
- DO NOT provide SOLUTIONS to PROBLEMS that your target market is facing. This is a sure fire way to NOT build KLT (Know-Like-and-Trust), the basis of relationships, which is the foundation of any successful business! I don’t care if your product, service or system DOES solve a problem, IF YOU DO want to succeed at this, then GIVE first without receiving! It is all about reciprocity, and providing value!
Ok, so I think you get my drift, and I can get off my soap box now 
The Moral of the Social Media Marketing Mistakes Story
If you really want to take your business seriously, and learn how to do Social Media Marketing correctly, take some time to listen to your target market.
My point is to take your business seriously enough to learn how to do things correctly, and avoid making the most common social media marketing mistakes!
These are some great “anti-examples,” Vicki! If I had a dollar for every time my upline tried to get me to do those things, I wouldn’t need to do this business any more
These are some things that we really need to remember as network marketers. If you bug people so much they don’t want to talk to you, how can you ever get them to join?
.-= Steve Nicholas´s last blog ..Investing Like Warren Buffett =-.
Thank You Steve!
I know, it’s funny but people are sometimes stuck in doing things a certain way when it’s not really as effective as they might think.
I’m glad you are doing things your own way instead of following advice you see isn’t working for you!
Wishing you Awesome Success!
Hey Vicki,
I’ve run into quite a few profiles with out pictures. I don’t bother to look at them or take them serious.
Coach Freddie
.-= Coach Freddie´s last blog ..Hats Off To The Law Of Attraction =-.
Well done Vicki,
It needed to be said. It’s Ok to promote the odd affiliate link every now and again, in and a amongst all the great value you offer but to add someone as a friend with the sole intention of spamming them the first chance you get is a little crazy.
Its exactly the same as running down the street after someone you just met in the park and asking them to spend 100′s of dollars lol.
Hopefully the spammers will read this post and take note
Beth
.-= Beth Hewitt´s last blog ..Reasons Why You Need a Blog Part 3 =-.
Hi Beth!
Thanks! I do think it bears repeating every now and then for those just getting into marketing online. There’s really more to it than one might think at first, and it’s always all about relationships, no matter what business you are in, MLM or not! So most people would realize that it’s not possible to create relationships by starting out with a pitch, yet some people do it anyway!
As always, I appreciate your stopping by, always a pleasure to see you!
Wishing you Awesome Success!
Vicki,
You always share great value, i know that over the long weekend i got someone that spammed my wall with junk, unfortunately i did not have my laptop with me and i am not able to delete stuff using my iphone till i got back to my pc but when i did first thing i did was remove this person from my facebook friends and deleted the post, so spamming = failure and delete
.-= Chris Bernardo´s last blog ..Does it Stop Marketing at the Beach =-.
Thank You Chris!
That’s funny you come across this post after having just been spammed! (well maybe Not so funny!) Don’t people get that posting their biz op on your wall is like walking into your living room as you are sitting with your friends and spouting off about their product or service? It’s every bit as rude, so how they would ever have any success doing this is beyond me! Maybe after hundreds of failed attempts they’ll finally realize they’ve been wasting their time, but to the exasperation of many having had to delete or worse, ban the abuser!
Thanks for stopping by and pitching in!
Wishing You Tremendous Success!
I think it is great that you bring this subject up as I am sure that some people still don’t get it. I think the more it is discussed the serious people might actually sit back and think about why people are Unfriending them and realize what they are doing is Not the right way. For me if you can’t even provide a picture, be it good or bad, shows me that you are not really serious about marketing. Thanks.
Andre Arnett´s last [type] ..Using Different Methods To Help Your Website Have Better Search Engine Ranking
Thank you Andre! Yes it does bear repeating as new people come along every day and haven’t the slightest clue about doing serious business which requires building relationships. That excludes spamming, and a picture is definitely the only way to begin to let people get to know you (and it is still only a start!)
Thanks for stopping by and taking the time to comment!
Wishing You Brilliant Success,
Well put Vicki!
A good friend and mentor once told me this definition of marketing. “Marketing is the art and science of communicating, empowering, and building a relationship with another human being based on their needs, not mine or yours.”
People do business with people. And the ones that are successful are the ones that actually do communicate. Even if it is responding to a friend request with a “Thank You”, it goes a long way in showing that you are serious.
And like Andre said, it does bear repeating. The more this kind of quality information is put out there, the more it will be found, read, and put into action by those who are looking to become successful marketers.
Thanks again Vicki!
Bill Rowe
Thanks Bill!
Great definition, and it”s true, it’s about the needs of the client/customer, and building relationships based on trust is the basis of sound business in all aspects.
And you’ve reminded me of one of my favorite quotes too, “No duty is more urgent than that of returning thanks.” — James Allen. I believe that to be true!
Thanks for stopping by and taking the time to comment and add value here!
Wishing You Continued Success,
Hi Vicki, you had a great post here! I really enjoy reading this whole post and it really inspires me a lot. There were times I mislead my Internet marketing activities and what you have shared here are truly the most common mistakes. I actually evaluate myself in doing social media marketing after reading your post. And it is important that we have to listen and know our people (target audience) to exactly give what they really want. Thanks for sharing.
Hi Anne,
Thank you! I really appreciate that, and I think we’ve all made some of the same mistakes, it is certainly part of the learning curve! We’ll just keep getting better though as we continue moving along our path to our goals, so never give up!
Wishing You Fabulous Success,
